November 23, 2010
"Three Yang Bring Prosperity" — New Zealand's First "Kunlun Global Exchange" White-Label Partner, Zhiheng Financial, Celebrates Its Grand Opening
Team Member

Zhiheng Financial, New Zealand's first "Kunlun Global Exchange" white-label partner, held a grand opening ceremony on November 22. Located in Newmarket, Auckland's second-largest commercial district, Zhiheng Financial is New Zealand's first large-scale tea house and foreign exchange trading venue that combines traditional Chinese tea culture with contemporary high-tech financial information, offering customers a refreshing trading experience while perfectly showcasing the beauty of Chinese tea culture.

That evening, more than 100 guests attended the event, including local Chinese political figures, community leaders, and business enterprises. Key guests included Waitakere City Councillor Wenhui Chen, President of the New Zealand China Business Association Feng Liu, Director of KVB Kunlun International's Global White-Label Business Division Wei Ao, and KVB Kunlun International's Oceania Marketing Director Howard Wilcox.

Over the course of 10 years of development, KVB Kunlun International has not only accumulated rich practical operational and management experience in foreign exchange and international settlement business, but has also become a pioneer in offshore RMB business. Recognizing the broad cross-regional market prospects and potential scale of this business, in 2009 KVB Kunlun International innovatively developed a white-label cooperation program—a strategic alliance business model. Through this, white-label partners not only share in KVB Kunlun International's successful business philosophy and model, but also leverage their own brand, market insight, and marketing channels for external promotion, enhancing operational efficiency through the white-label partnership while building long-term brand recognition and customer base.

At the opening ceremony, Zhiheng Financial Director Eric Zhao stated that the three like-minded founders deeply understand the needs of local Chinese, which aligns perfectly with the philosophy of their white-label cooperation supplier KVB Kunlun International: "New Chinese, New Finance." Since signing on as a "Kunlun Global Exchange" white-label partner in early October, they intensified the renovation of the premises and financial and foreign exchange training for staff, completing the refurbishment and announcing the opening within just one and a half months—no easy feat. They hope this partnership will lay a solid foundation for the new company's financial business by drawing on Kunlun International's years of experience in the overseas Chinese financial market and its advanced trading system.

Mr. Wei Ao, Director of KVB Kunlun International's Global White-Label Business Division, noted that the white-label program can provide clients with comprehensive solutions to establish or strengthen their business. Whether for investors planning to develop in the financial sector or businesses hoping to enhance their business scope, it offers unlimited development potential and a well-established business platform. Through this partnership, both parties hope not only to provide Auckland's Chinese customers with more comprehensive and convenient financial products and services such as foreign exchange, overseas payments, and RMB settlement, but also—through the white-label cooperation model established by Zhiheng Financial—to attract more investors to join the ranks of KVB Kunlun Global International's white-label partners, achieving a win-win outcome.

Waitakere City Councillor Mr. Wenhui Chen, a passionate lover of Chinese culture, improvised a five-character poem on the spot: "Clouds and mist settle with the evening fragrance, the bright moon casts shadows on the wall. The tea house is serene with quiet orchids, the gentle breeze carries an elegant charm." This earned enthusiastic applause from the guests present.

This event marks a new milestone in KVB Kunlun International's sharing of successful financial market business models and abundant resources with local Chinese businesses. Looking ahead, Zhiheng Financial will provide local Chinese, businesses, and small and medium-sized enterprises with more thoughtful foreign exchange and settlement services through the industry-renowned Star FX platform.

GCFX